HomeIt’s Food Allergy Awareness Month: Join the #KnowItTreatIt conversation!

It’s Food Allergy Awareness Month: Join the #KnowItTreatIt conversation!

May 1, 2023

Food Allergy Awareness Month (FAAM) is here!

This year, we are bringing back our #KnowItTreatIt campaign showcasing real stories on the signs and symptoms of anaphylaxis and the treatment for it.

We encourage you to share your personal “Know it. Treat it.” story throughout the month to help spread food allergy awareness and education. Together, let’s take the mystery out of anaphylaxis, and empower all Canadians to “Know” what the signs and symptoms are and how to “Treat” anaphylaxis.

*Contest Alert* Share your #KnowItTreatIt story and be entered to win 1-of-4 exclusive prizes! Grand prize includes a $250 VISA gift card!

Tell us how you knew you were having an anaphylactic reaction and how you treated it. If you haven’t had an anaphylactic reaction, share how you would recognize anaphylaxis and treat it. Every entry will automatically be entered into the contest! Learn more and enter the #KnowItTreatIt contest today.

Scroll down and discover more ways you can get involved and create awareness this #FAAM.


Share your #KnowItTreatIt story

Check out our gallery featuring Canadians sharing their anaphylaxis stories. Share yours to help raise awareness while educating at the same time.

Plus, when you share your #KnowItTreatIt story, you’ll automatically be entered into our contest!

You have a chance to win 1-of-4 exclusive prizes (including a $250 VISA gift card and limited edition Food Allergy Canada prize packs).


Participate in live webinars and events

Webinar: Epinephrine, Benadryl®, and the evolving conversation on treatment of anaphylaxis

May 4th at 12 pm EDT

Join us to learn the importance of epinephrine as first-line treatment for anaphylaxis and whether antihistamines have a role during a reaction. Plus, you’ll learn how to recognize anaphylaxis, how to manage it, and the latest thinking on treatment guidelines.

Facebook Live: Treating anaphylaxis with epinephrine auto-injectors and common mistakes to avoid

May 16th at 12 pm EDT

Hear from Dr. Julia Upton on how to use the different auto-injectors in Canada. You’ll gain a better understanding on which devices might be best for you, the signs and symptoms of anaphylaxis, and what common mistakes to avoid when giving epinephrine and managing anaphylaxis.

A French Facebook Live with Dr. Philippe Bégin will be held on May 23 at 12 pm EDT.

Throughout May: Monuments light up in teal across Canada


Shine a teal light! Attend a teal monument lighting near you in support of support Food Allergy Awareness Month.

Be sure to take a photo and share it with us on social using #ShineATealLight, #AllergyAware and #TurnItTeal. Check out more FAAM events in our calendar now!


Resources on anaphylaxis

Download our latest resources on epinephrine and emergency treatment.

Review the 5 emergency steps for treating anaphylaxis, including the body positions, in our handy new one-page sheet! It’s perfect for hanging up or posting on the fridge.

Download our new epinephrine sheet that explains what it is, how to use it, tips, and more!


Share our #KnowItTreatIt facts

Get the facts behind anaphylaxis and epinephrine with our animated GIFs – like this one!

Share them on social media to raise food allergy awareness and help build confidence so more people will Know it. and Treat it.

There are 14 in total, share them all throughout the month! Plus, check out our social media toolkit for more ideas on messages you can share.


Spread the #GiveAndGo message

Share our fun 90-second Give and Go video featuring Hall of Fame NFL football player Jerome Bettis on giving epinephrine and going to the emergency department. Watch and share with your family and friends to start a discussion on recognizing signs and symptoms of anaphylaxis and treatment with epinephrine.

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